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Erik Jonsson

Originally from Sweden, Erik is a seasoned entrepreneur who has founded five ventures, including Zalora in Vietnam. Currently Partner at Antler, he leads the firm's investments and operations in Vietnam. Also known as 'Shark Erik', he is a judge and investor on Shark Tank Vietnam. Prior to this, he was an investment banker investment banker in London's Square Mile and a PE analyst at Vietnam Investments Group. His entrepreneurial journey has earned him recognition as one of Sweden's tech super talents, as recognised by Dagens Industri. Based in Ho Chi Minh City, Erik is also fluent in Vietnamese.

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ARTICLES

Academy
November 13, 2023

Bonus Fundraising Tips For Startups

What drives you as a startup founder? It’s probably that you’ve seen a problem in the market that you believe you can attack more effectively than the incumbents. That means that by its very nature your business is going to be different to your competitors.

Global
Academy
November 13, 2023

What Does it Take to be an Entrepreneur

Wondering what personal and professional qualities you need to launch a startup? Serial entrepreneur, Erik Jonsson, discusses the ins and outs of being a founder.

Global
Residency
January 31, 2024

Antler backs five startups with $550,000 Pre-Seed Funding in Vietnam

As part of a $5.1M pre-seed round for 37 startups across Southeast Asia, this marks the highest number of pre-seed deals completed in a single round in the region.

Vietnam

Press coverage

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SOCIAL